[CUBE] Cube rumors
Michael McPherson
mcph at mac.com
Mon May 19 06:48:48 PDT 2003
I think this rumor makes a lot of sense. I believe it. What was the
total production run of the original cube? 50,000 units? I'd guess
(and it's just a guess) that the Cube SE or whatever they call it would
probably have a production run of 25,000 (to celebrate the 25th year).
We can look at the twentieth anniversary Mac for clues. It had very
state of the art features (lcd screen, special bose audio system,
unusual form factor, etc...). The TAM also was limited to only 12,000
production units. And it cost over $7000 (back when computers were
commonly costing $2500-ish)
I'd look for something more than just a nice mac squeezed down into the
cube form factor. Look at those PC-Cubes (I think made by
shuttle)...people turn them into very nice home theater systems. That
might be a direction apple takes this....or, I wouldn't be surprised
if apple takes it in an entirely unexpected direction.
I'd expect it to cost somewhere around $4000. Then you'd want to add a
cinema display to it. It wont be for the rank and file users. It'll
be a premium product at a premium price (that's just how apple does
things).
>> Rumours of a new cube from Apple to celebrate 20 years of Macintosh @
>> MacWhispers site ...
>>
>> http://www.envestco2.com/macwhispers/archives/000067.php
>
>
> "the new Mac will be built in one limited edition production run
> (quantity presently unknown)"
>
>
> I'm saving up for this one as of right now. If there's a limited
> number of them, I'm getting one the day it's released!
>
> Imagine a
>
> 1.6GHz PPC 970
> 3gb DDR max
> 120gb HD
> SuperDrive
> FireWire 800
> AirPort extreme
> Built-in Bluetooth
> Gigabit ethernet
> Radeon 9xxx
>
> *drool*
>
> What do you think...$2000?
>
> And if it doesn't happen, I'll just buy a laptop. :)
>
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