I noticed too. I think getting the 23" 1920 x 1200 for $2K to go major TwinView with my Radeon 7500 Cube and my old Mitsubishi 1600 x 1200 CRT is more attractive than getting a new 12" APB or dual 1.25GHz PowerMac. 3520 x 1200 is serious real estate. Two of those puppies will be the ultimate desktop for 2003 - 3840 x 1200 All Flat Space - wow. One could almost give up needing LiteSwitch X. ; ^ ) I imagine that the sales of all of these TFT displays are going to be through the roof. k On Wednesday, January 29, 2003, at 10:23 PM, a l a n t h o m p s o n wrote: > Apple's highest margins come from the displays. It means, quite > simply, that Apple has been laughing all the way to the bank for each > 3K unit sold, making quite a bit of dough on them. > > the 17" is older and i can understand cutting the price on it as i'm > sure their costs have gone down on them quite a bit over time. 17" > lcds in general have gone done steadily for quite a while now. 'bout > time apple passed this cost reduction along to its consumers. > > but for the 1500 drop - whew. i noticed. > > > On Wednesday, January 29, 2003, at 04:13 PM, Rod Clifford wrote: > >> OK-No one noticed but me? How is it economically feasible to drop a >> $3000 monitor to $1999?