[G4] OT: Unusual Apple sales policy.

Shawn King shawn at yourmaclife.com
Thu Apr 14 12:03:59 PDT 2005


On 4/12/05 2:16 PM, "John Erdman" <jperdman at earthlink.net> wrote:

> but if these people are part of their
> dealership network why  limit how they can sell?

Because, for the most part, Apple wants *complete* control over the retail
channel and there is strong circumstantial evidence that Apple is not only
limiting their resellers' ability to sell, they may actually be trying to
drive them out of business.

> If I were in charge of
> Apple sales I'd want to maximizes sales from all my possible outlets.
> So I still don't see the logic of it.

Well, from Apple's POV there may be some but for the rest of us, no - it
seems rather foolish.
-- 
Shawn King
Host/Executive Producer
Your Mac Life
http://www.yourmaclife.com



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