[Ti] Apple's True Market Share!

[Alex]

On Tuesday, December 10, 2002, at 02:11  pm, Mike Stanley wrote:
>
> Ummm - I'm no market analyst so maybe it is legitimate to compare 
> market-share amongst individual companies like this, although I think 
> it is just as legitimate to group the Windows-based companies together 
> since they all share the same platform and since, to an average user, 
> moving between then software and user experience-wise would be nearly 
> transparent.  In the end it does come down to "PC or Mac" after all, 
> not "Dell, Gateway, IBM, Sony, Toshiba, Alienware, blah blah blah 50 
> more companies OR Mac".
>
> And I hardly think trumpeting having a bigger share of the market 
> (especially in 2000) than Toshiba, who pretty much only makes laptops 
> these days, is something to be proud of.  I'd like to see figures from 
> last year comparing Apple to Sony, though - and especially this year 
> with Sony's big "we're a digital hub also" advertising push.

If it were possible to separate the Macintosh from the MacOS then I 
think you might have a case to make, Maklar aside.  Apple is 
predominantly a hardware vendor the fact that the rest of the market of 
hardware vendors choose to use the same 3rd party OS makes no 
difference. If you are comparing you must compare like with like, 
otherwise the figures are useless. I am talking about hardware unit 
sales and comparing manufactures of that hardware within the market 
they compete. The fact that only Apple also creates its OS 
indisputable, it is also not relevant, therefor neither is the fact 
that the other manufactures use Windows.

As far as any trumpeting is concerned I will leave that to Elephants. 
The figures speak for themselves.

Keep on Mac'in

Alex
:-)