Mike Bigley remarked: "BTW, 2.3% is absolutely bogus. When people do REAL research and analysis, Apple comes in between 9 and 12%... I realize this takes more than a 5-mnute Google search, but there is FACTUAL information out there." My sense has been that the true figure was closer to 5 percent, but if it is as high as Mike says, then Apple should be quoting the correct figure on its "Switch" Web pages. I believe the 2.3 percent figure is holding sway at the moment among the non-initiated, AND hurting sales. With all due respect to those who cite the BMW, Porsche, etc. arguments for Apple, Toyota is selling great cars and doing so at a price that people can afford. Presumably Apple is NOT tying its future to the BMW/Porsche crowd! One possible exception: Phil McGree. His latest from Down Under ("Phil strikes again.... the dribble continues"): "Personally, I would love to group BMW, Ferrari, Aston Martin, and Jaguar all=together...in my own bloody garage (if I had one)!" Great, Phil, but what's a "Commodore"? Finally, I have believed for a long time that the Mac OS should be cross-platformed, so that Windows users are not worried about that issue too when considering a "switch." If Apple makes that change, it will eliminate another bone of contention. Tim Naegele www.naegele.com ___________