[Ti] Market share
Roger Snyder
rogersnyder at pobox.com
Tue Jan 21 07:30:31 PST 2003
> <<<<I'm more and more convinced that Apple should take massive
> ($100M+/quarter) losses by flooding the market with affordable Mac
> hardware.
<SNIP>
> then jack prices up to return to profitability.
<SNIP>
Two problems I see. One, with a ton of losses, we will get more of the
"Apple is dying" talk," and two, jacking up prices does not make a friendly
user base.
I also don't see Apple as bind seen as a discount computer maker. The
people going to the store with full page ads of $399 computers (even though
they usually end up paying more) are not Apple's market.
- Roger
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