Here's something from Educause: APPLE DROPS PRICES TO STAY COMPETITIVE Apple Computer has revised some of its product line and lowered prices in an atteerly loss. Toni Dubois, analyst at consulting firm ARS, said, "[W]ith this new trio of Power Macs, I honestly do see Apple trying to offer a better value." San Jose Mercury News, 29 January 2003 http://www.siliconvalley.com/mld/siliconvalley/5053116.htm