>I don't get it? Why are so many people and websites so po'd at Apple for >this promotion? The UK website, The Register, blasted the promotion too. >Personally, I think it's a great promotion. Am I in the minority? >wsjenkins cross marketing is done all the time. COMDEX and Mercedes used to have a test drive area in Vegas every fall. (and what the heck does a mercedes have to do with high tech? not much. but mercedes knows that many high level execs went to comdex, so they showed off their cars as part of a paid sponsorship.) no, i don't get the reason why they're complaining either. iTunes and the whole file sharing thang is very popular with our younger readers (even the PC using ones <shudder>). i think it's a perfect cross marketing campaign. b -- * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * William Scammell Creative Director williamscammell@ 781-956-3548 idesignofboston.com http://www.idesignofboston.com provides graphic, advertising, and web site design services. * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *