On Monday, December 16, 2002, at 05:15 AM, B.J. Major wrote: > I think what Apple should have done instead of employing these fake > "switchers" is to show REAL people who use Macs and WHY they use them. > Even throw in some noteables we know for sure who use Macs like Sinbad, > Richard Dryfuss, John Leonard (from CBS News), Tom Clancy, Hans Zimmer > (composer), etc. etc. There's simply no need to use fakers when so > many > real people use Macs. I bought the Mac 16 years ago because I played with it for 15 minutes and found it to be far superior to the other pcs available at that time (except for my tandy 100/200). I could care less what someone else uses and would never buy anything just because a 'star' uses it. There's always a star who prefers the competitors product and that really screws up the logic. The definition of advertising is 'comments filled with lies'. The prime lesson taught in advertising school is find out what people don't like about your product and then tell them that problem doesn't exist, if it stinks tell them that it smells good. --- How about a switcher ad for adding software, installing a printer or any other action which requires a password...that you don't remember... :) Jack Rodgers Email: jackrodgers at earthlink.net Web: www.jackrodgers.com iCal: coming soon iBlog: coming soon