[MacDV] OT: must see TV!

[Chris Searles]

This is a direct take from some German (Swiss?) artists whose original 
work "Der Lauf der Dinge" (from the 80s I believe) is shown every now 
and again on German TV. A Google search also revealed that there's a 
video available from the UK Institute of Contemporary Art of the 
original:

http://www.ica.org.uk/index.cfm?articleid=1143

or here for an American review of the original and a link to the Amazon 
source:

http://www.thedailychannel.com/books/way_things_go.htm

and here a link to a site that even has a QT trailer of the original:

http://www.tcfilm.ch/lauf_txt_d.htm

On Sonntag, Juni 1, 2003, at 10:02  Uhr, Matthew Guemple wrote:

> Some sunday diversion...
>> http://home.attbi.com/~bernhard36/hhonda-ad-300k.swf
>>
>> *****New Honda Commercial in the U.K.*****
>>
>> There are no computer graphics or digital tricks in this film.  
>> Everything
>> you see really happened in real time exactly as you see it.   It took 
>> 606 takes
>> to make this film! On the first 605 takes, something, usually very 
>> minor,
>> didn't work.  They would then have to set the whole thing up again. 
>> The crew spent
>> weeks shooting day and night.
>>
>> The film cost six million dollars and took three months to complete,
>> including a full engineering  sequence.  In addition, it's two 
>> minutes long so every
>> time Honda airs the film on British television, they're shelling out 
>> enough
>> money to keep any one of us in clover for a lifetime.  However, it is 
>> fast
>> becoming the most down loaded advertisement in Internet history.
>>
>> Honda executives figure the ad will soon pay for itself simply in 
>> "free"
>> viewings (Honda isn't paying a dime to have you watch this 
>> commercial!).  When the
>> ad was pitched to senior executives, they signed off on it immediately
>> without any hesitation -- including the costs.
>>
>> There are six and only six handmade Accords in the world.  To the 
>> horror of
>> Honda engineers, the filmmakers disassembled two of them to make the 
>> film.
>> Everything you will see in the film (aside from the walls, floor, 
>> ramp, and
>> complete Honda Accord) are parts from those two cars.
>>
>> The voice-over is Garrison Keillor.
>>
>> When the ad was shown to Honda executives, they liked it and 
>> commented on how
>> amazing computer graphics have gotten.  They fell off their chairs 
>> when they
>> found out it was for real.  Oh! And about those funky windshield 
>> wipers.  On
>> the new Accords, the windshield wipers have water sensors and are 
>> designed to
>> start doing their thing automatically as soon as they become wet.  It 
>> looks a
>> bit weird in the commercial, but enjoy!