Re Applecare Enrollment?

[Daniel L Kegan, Kegan & Kegan, Ltd.]

Have car insurance, get a new car, and
you better promptly tell your insurance agent so new risks and premiums
can be determined. 
Have family health insurance, get a new family member,
better promptly tell insurance agent.
Have homeowners insurance, move to a new house,
better promptly tell your insurance agent, since risks and premiums are
partly determined by type of house and location.
Have general commercial insurance, develop a new line of business or
materially change key employees,  better promptly tell your insurance agent.
Etc.

If you sell an AppleCared product, you can rightfully expect a higher sales
price if the service protection travels with the Mac.

Daniel Kegan * daniel at KeganLaw.com * Kegan & Kegan, Ltd
We identify, develop, and protect intangible business assets
and counsel other professionals on legal issues.
Balanced Counsel for Smart Clients * www.KeganLaw.com
 * * * * * * * * * * * * * * * * * 

On Wed, Feb 12, 2003, 10:22:36 PM GMT PowerBook G4 Titanium List wrote:
>> It occurs to me that it would make much more sense if Apple sold Applecare
>> as a product that carried over whatever product one was using. So, if I buy
>> Applecare with a Powerbook and end up selling it and upgrading to a new
>> Powerbook, why not have the Applecare stay with me, the customer, rather
>> than with the original Powerbook?

>John,
>I was discussing the same things with some friends recently... We thought
>though - where else in the consumer world does this happen?
>This is not insurance. Insurance coverage stays with a person.