[Ti] [OT] HTML/MIME emails

Michael Bigley wakinyan at fuse.net
Thu Feb 13 11:15:34 PST 2003


>Why exactly do "60%" of users not like html mail?? (I think that number is
>false too)

If you want to pay for the emarketer report, go for it, but here is 
the free synopsis:
"eMarketer reports that most consumers prefer text-based email 
advertisements, to other types of email ads.

In a new study released by Opt-in News, 62 percent of respondents 
said they prefer text-based email ads, to any other form of email 
advertising.

This compares to 35 percent of respondents who said they preferred 
HTML-based advertisements, and just 3 percent who have a preference 
for rich media email ads."

-- 
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Mike Bigley                Maineville, Ohio
       http://www.norbertrunning.com
Please support an American Indian Elder &
Medicine Man by visiting the above link.
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